Currently, the only unlimited ressource is human ingenuity. Emerging economies are proving to us that it is possible to innovate without having an R&D department. Ingenuity allows problems to be solved intelligently with limited resources. In this TED talk, Navi Radjou presents several projects that perfectly illustrate the principle of Frugal Innovation.
He shares 3 rules for frugal innovators from all over the world:
- Offering something simple to your customers
- Using existing resources and capital to the fullest
- Thinking and acting horizontally to be agile